The GE Aerospace logo is our brand’s most visible asset and a core element in our identity toolkit. It should be featured as the leading brand identifier in all physical and digital touch-points. The link below will provide our logo in the following color formats

GE Aerospace’s color palette is inspired by our products and surrounding environments.

Atmosphere blue and sky blue are found in the gradient of the atmosphere as it rises from the earth. Paired with white, these colors are foundational in bringing the feeling of flight to everything we do. Tungsten gray is derived from the metals we use to engineer the future of aerospace. Avionics green is an accent color drawn from positive safety indicators in the cockpit and offers a sense of precision in our communication assets.

Proper and consistent use of the primary colors will create a strong visual link across all communications.

Pantone colors and CMYK values are only for print applications. RGB values and/or hex codes should be used for all digital applications. Use only the color codes provided.

Auxiliary is the standard for GE Aerospace that enables our digital delivery teams to create a consistent branded experience for our employees and customers in a lean and efficient manner.

It provides digital implementation and usage guidelines for leveraging typography, iconography, color, spacing, data visualization and component interactions across our enterprise applications. Thus, enabling the creation of industry leading digital application ecosystems that dynamically tell our brand story through our tools and employee relations.

Below are downloadable assets for the Dowty brand.

Below are downloadable assets for the Avio Aero brand.

GE Aerospace is a member of the ANA, giving all employees access to their full catalogue of content, including free webinars, training, tools and conferences.

Additional information, including details on how to access these benefits, can be found in the document linked below.